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Fri 9 May 2014, 8:00am–5:00pm

Where: EMA, 159 Khyber Pass Road, Newmarket, Auckland

Restrictions: All Ages Licensed

Ticket Information:

  • Non-member: $1,395.00
  • Additional fees may apply

Master the process of briefing to achieve outstanding creative ideas, regardless of the marketing discipline you are working with.

You'll learn how to:
Understand all the elements required to deliver the right brief
Improve communication with your in-house designer or agency
Use an effective framework to critique creative work
Strategically position and communicate your brand's value proposition
Contribute objectively to internal creative discussions
Give constructive feedback to Creatives
Discover the route to outstanding creative ideas

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