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Wed 18 Feb 2015, 6:00pm–8:30pm

Where: Marketing Association, Level 1, 61 Wellington St, Freemans Bay, Auckland

Restrictions: All Ages

Ticket Information:

  • Non-Member: $2,999.00
  • Additional fees may apply

Our most advanced Certificate is designed for marketers who are serious about advancing their careers. It helps you design and implement marketing at a strategic level to grow successful, dynamic and robust brands. This is the only course of its kind in New Zealand.

Successful participants will be able to:

- recommend how the marketing function should be structured to deliver competitive advantage, marketing and organisational success
- identify the organisation's information needs, scope of research projects and develop strategies that align with business goals
- evaluate the role of marketing planning, develop a competitive operational marketing plan and be able to monitor and evaluate the effectiveness of your marketing activities
- develop and manage a brand and product portfolio in the context of the organisation's marketing strategies and objectives
- develop and manage channel strategies, supporting channels to market, identifying relevant pricing strategies and deliver on customer experience

This course would be suited to: marketing managers

Restaurants to book near Certificate of Marketing Management