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Digital Design Strategy Workshop with Matt Gould


Fri 31 Jul 2015, 10:00am–4:00pm

Where: Studio One Toi Tū, 1 Ponsonby Road, Ponsonby, Auckland

Restrictions: All Ages

Ticket Information:

  • Professional: $249.00
  • Design Assembly Friend: $224.00
  • Design Assembly Student Friend: $149.00
  • Additional fees may apply


Listed by: DesignAssembly

Design Assembly is pleased to bring you another workshop with user experience designer Matt Gould on Friday 31st July, 10.00am–4.00pm.

"Even the best design fails if the problems it’s solving aren’t addressing your real business needs. Digital design strategy is the dark art of identifying what you need to be designing in your digital channels and how those channels needs to be designed to meet your business goals.

The goal of this course is that by the end of the day you should have a foundation understanding of:
- How to take a business problem or opportunity and identify what digital strategy is likely to deliver the best results
- How to use your digital design strategy to validate the strength of your overall business strategy
- How to validate your business strategy
- How to translate your digital strategy into practical design decisions

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