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Google $10,000 Adword Grant for Charities Programme


Tue 3 Mar 2015, 1:00pm–3:30pm

Where: Grey Lynn Community Centre, 510 Richmond Rd, Grey Lynn, Auckland

Restrictions: All Ages

Ticket Information:

  • General Admission: $127.50 ($125.00 + $2.50 fees)
  • Eventfinda tickets no longer on sale

Listed by: suzannekendrick

Google Ad Grants is a new programme in New Zealand which allows New Zealand registered charitable organisations to apply for a grant of $10,000 per month in AdWords advertising for use on Google.

Simply your charity will be able to advertise events, fund raisers, campaigns on Google for free. Fantastic!

The Connector offers a course so that you can understand how to use the Google Adword Grant, what your charity will want to have in place to get the best from the grant and and the Google Adword.

We focus on what you will need to do once you are accepted into the Google Grants programme to able to use and make the most of the Adwords. (It is a very easy application process)

The course is aimed at people who are beginners with Google Adwords.

What we cover on Google Ad Grants for NZ Charities Course
What is the Google Grant and how to apply?
What are Google Adwords?
Why they are useful for your charity?
What your charity needs to do to get the most from the Google Grant
How to set up Adwords campaigns for your charity
How to use your Google Adwords for results
To be eligible for Google Grants in the NZ (and to attend the course) a charity must be registered with the New Zealand Charity Service – you’ll need a registered charity number when you apply. You need to have a website on your own domain name with what Google calls “substantial content” – it can’t just be a holding page.

Certain types of organisations are excluded from the programme including:

Government funded organisation
Hospital groups and medical centres
Most types of academic institution including schools and universities
Aside from the above restrictions, most charities are able to apply for the programme.

Acceptance typically takes a few days which means you can get started immediately. Your charity will need some time though to get organised to take advantage of the Google Grant.

What you need to do is covered in this course so come along.

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